I’ve analysed wardrobes in Seoul; uncovered the future of play in Tokyo, re-designed health in Chicago, co-created running shoes in London, redefined the tampon category in New Jersey and shopped for vodka in Manchester.
I’ve presented future trends and scenarios to audiences of over 500
I’ve written about the future of marriage; Boomer dating and the social future of fitness
I’ve workshopped future scenarios with over 50 brands of all sizes and industries
I’ve taught trend forecasting and fashion marketing to over 700 students across the UK, Denmark and Vietnam
And I am not done! My curiosity knows no bounds :)
"Covid threw us in more ways than one. And while we couldn't predict it, it did bring into sharp focus the fact that we need to be prepared for the future. To keep our clients relevant, but to keep us relevant to clients too. We came to Jill looking for skills in trend forecasting. What we came away with was a totally new future's mindset that we've applied to our client work, our own business and frankly, our personal lives too!"
Co-founder & Strategy Director, Sonder & Tell
"We worked with Jill throughout 2018 when we wanted to launch a big primary futures study called ‘The Future of Play’. Jill was a great contributor to this project, always offering a deep and different perspective on the cultural shifts expected to take place within the coming 5-10 years and how they will affect consumer behaviour and product offerings. Also, Jill has a fantastic ability to detect and unfold current product, consumer and media trends that perform as strong or weak signals of bigger cultural shifts taking place."
Anne Flemmert Jensen, Ph.D.
Senior Director, Global Insights at The LEGO Group
"Jill has a unique background and mindset and provides an invaluable perspective on trends, societal shifts and lifestyle. Her perspective is relevant for those interested in both short and long term future and her view of the world and trends is applicable to everything from concepts and stories to commercial products and services."
Louise Byg Kongsholm
CEO, Pej Gruppen
"I asked Jill to give a talk to our board members in order to provide as full, realistic, lifestyle “view” into the future as possible, so that all around the table could make qualified future decisions. I’ve worked with Jill since as I like her personality and her observations, thoughts and perspective on the way we are living and transforming. It inspires me to think in new, creative ways without ever losing focus on how we as a brand can keep growing and make a difference."
CEO, H20 Sportswear
"Jill gave a presentation at our annual kick-off event, to our sales and marketing staff as well as all our European agents. Jill spoke about "Stuffocation and the new Scandinavian", with lots of facts, future trends and interesting questions to think about. The presentation inspired us all to think and plan differently in order to meet the future customer demands. Jill’s experience, knowledge and passion about the subject shined through and gave the audience lots of inspiration. After the presentation we got lots of positive feedback, so thanks."
Thomas Røhr Kristiansen
Head of Digital Marketing, Lene Bjerre